Hello Beautiful BLUSH Brides and Brides-To-Be!
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2020 has been quite the year, to say the least. But what struck us more than anything is the LOVE that was ever-present. Couples didn’t give up on tying the knot this year - but instead found creative ways to do so. Here at BLUSH, this year was all about creativity.
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In 2020, we released more than 100 new BLUSH gowns (bridal and other) for all shapes and sizes of women - from plus to tall to petite - there is no beautiful figure that our dresses won’t adorn. Our newly expanded range of sizing, including the launch of our Curve & Plus Size Collection, makes it easier for brides to find their dream dress online. These dresses were worn by bohemian, free-spirited brides and wedding goers the world over - from Australia's gardens to the Scottish Highlands and beyond. Our gowns gained international popularity and recognition, and we’ve received thousands of positive reviews from happy brides to prove it (Thank you, BLUSH Brides! You have no idea what these kind words mean to us.) Nothing showed this year's success, though, like seeing BLUSH featured in Etsy’s commercial for American television.
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After 14 years in our original atelier, we moved studios, an event that made us refresh our shelves and introduce the $50 category - selling dresses of BLUSH collections past (now, if THAT’S not positive, we don’t know what is). Speaking of fresh starts, we also took this move as an opportunity to update our custom order process - making it a much easier, more intuitive experience for our brides to design the dresses of their D R E A M S (without the hassle). Our site also received a big REVAMP making it easier to search and navigate, introducing a video component to our products so you can actually see how the items wear: a virtual try-on. We also opened up our real bride questionnaire to all of YOU, making our brides a part of our community by sharing your real wedding stories on our BLUSH blog. (Keep 'em coming, we L O V E reading all about your special day and seeing the stunning photos that accompany them!)
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Most of all, we learned that LOVE conquers all by seeing the increase in popularity of micro-weddings, ZOOM weddings, and whimsical elopements. Nothing sets our hearts aflutter like knowing that no matter what adversities we’re faced with in this life, marrying your soulmates is still what matters most. So you know what? THANK YOU 2020 (yep, we’re thanking you) because you showed us what matters the most in this life -- LOVE! So, Dear BLUSH Brides, raise your glasses and cheers to 2020 and usher in 2021: a NEW YEAR with new opportunities and abounding LOVE!
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@jenmcleodphoto
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Sending love & light, Team Blush
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Photos credits: